Video Distribution Startup Rightster Buys Content Marketing Platform Preview Networks To Push Its YouTube Services Across Europe

A spot of acquisition news in Europe's digital video distribution space. Rightster, a U.K. video distribution and monetisation startup has made its first acquisition -- buying European content marketing platform and movie trailer distributor, Preview Networks, for an undisclosed sum. Rightster said the acquisition will bolster its global YouTube Multi Channel Network footprint.

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