The power of the Internet lies in its global pervasiveness. It is practically everywhere. People of all languages access the Net from all over the globe. Just think of it as an infinite vastness for your business and marketing possibilities. Your marketing potential is directly proportional to the number of people who can understand your [...]
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Written on April 13th, 2013
Read more articles on Copywriting.
The power of the Internet lies in its global pervasiveness. It is practically everywhere. People of all languages access the Net from all over the globe. Just think of it as an infinite vastness for your business and marketing possibilities. Your marketing potential is directly proportional to the number of people who can understand your message.
Keep the following points in your mind while writing the copy for a non-English-speaking audience:
==> SHORTER SENTENCES AVOID COMPLICATED WORDS USE LOCAL EXAMPLES BLEND IN THE LOCAL CULTURE COLLECT INFORMATION
Written on April 13th, 2013
Read more articles on Copywriting.
Source: http://www.copywritinghelp.net/copywriting/copywriting-for-the-non-english-speaking-audience-6/
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